Sunday
Aug102008
The Ampersand
Sunday 10 August, 2008
The Ampersand
'I like the ampersand. I think it is often the most attractive character of them all. This blog is an attempt to give this humble ligature the respect it deserves.'
This kind of cataloguing of language is taking place all over the net, take here as another example about the ampersand, as an instance. The proliferation of fonts is another instance of ongoing shifting concurrences that can breed remarkability. Things like colour and random typographical intrusions can now be produced with little to no effort, and should be employed as such. The traditional notion of thinking within the page now needs to move from where we are now, which is thinking without the page, to thinking without the undecorated letter, or the letter as it would be without decoration, and I mean that not in terms of prettiness or implication, but simply because it should be such as that.
'I like the ampersand. I think it is often the most attractive character of them all. This blog is an attempt to give this humble ligature the respect it deserves.'
This kind of cataloguing of language is taking place all over the net, take here as another example about the ampersand, as an instance. The proliferation of fonts is another instance of ongoing shifting concurrences that can breed remarkability. Things like colour and random typographical intrusions can now be produced with little to no effort, and should be employed as such. The traditional notion of thinking within the page now needs to move from where we are now, which is thinking without the page, to thinking without the undecorated letter, or the letter as it would be without decoration, and I mean that not in terms of prettiness or implication, but simply because it should be such as that.
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